Moving Metrics leverages YouTube as a platform for Cosmetics brands to pursue highly effective advertising. By integrating Cosmetics brands' products into the videos of popular Makeup and Beauty vloggers, we provide brands access to millions of views from inquisitive viewers. Unlike TV, where cosmetics advertising messages are delivered by actors and models, YouTube vloggers are real, authoritative sources of knowledge and advice. And unlike TV, viewers don't turn these ads "off" — they visit YouTube specifically to watch them.
Moving Metrics campaigns are facilitated by three different teams:
Combined, we offer a powerful package. From production and directing of vlogger videos, to helping vloggers engage their audiences more effectively, to deep analytics on vlogger audiences and the ways they interact with your brand videos, we make sure your campaign is optimally facilitated.
Moving Metrics represents a network of hundreds of YouTube's most influential Makeup and Beauty Vloggers. All combined, we can deliver your brand millions of views in a 30 day period. Our large selection allows you the freedom to choose the size and breadth of your campaigns, along with vloggers whose appearance and audience demographics perfectly meet your needs.
Contact us to discuss Campaigns